Cube45 – Power of a More Human Group


This cube features the book Linchpin by Seth Godin.

Linchpin is generally defined as:

  1. A pin passed through the end of an axle to keep a wheel in position
  2. A person or thing vital to an enterprise or organization

What does it take for a group of people to succeed at a task or causing change in the world? There is a choice of direction, two paths that have worked at causing major change. Now in this Cube Seth looks at an option that has been less popular in the last 100 years.

[mp3 – 6:40] One-Click Subscriptions: Zune : iTunes : RSS


Starting Questions:

  1. How is your group different from the competition?
  2. What happens when the wind shifts on your organization?