Cube0013 – Price Right For You

Figuring out the right price to ask for for your good or service is important & does not always come down to maximizing the profit you could make.

In this episode, we have a clip from Cliff RavenscraftPodcast Answer Man episode 152, where a fan encouraged Cliff to once again raise his consulting rates.

[mp3 – 5:59] One-Click Subscriptions: Zune : iTunes : RSS

Starting Questions

  • How did you settle on the price you charge for your products?
  • Do you have annoying clients you could run off by raising your price?
  • Do you have clients who tell you that you could charge them more?
  • How could you provide so much value so that people want to pay you more?
  • Who do you want to spend most of your time with? Is it different from who you spend time with now?

What other questions, or answers, did you think about during the episode?

Remember to tell someone else about this episode & send in your feedback.

About Jon

Jonathan has a few foci in life: his family, helping people build organizations as a Coach, Adviser, Mentor, or Partner, and learning about success. Actively seeks opportunities to travel, sail, shoot pictures, play music & games, and create art.


  1. Q.3: I generally have not had this experience. I would like to have that experience.
    Q4: Providing answers to their questions, showing them radical thoughtfulness(showing up at their kids soccer game and bringing them cold drinks)
    Q5: I spend time with people I can feed and encourage, and who feed and encourage me. Consequently, that does change whom I choose to spend my time. So referring back to the question of annoying clients; I look for how I will grow thru my interactions with them.

    Great Show, very well produced, and Love Love Love the photo…it looks familiar. I think it was taken locally.

  2. Q1. I use to set my pricing by what everyone else is charging. If people dont like you or feel valued by you they will shop you. So I find ways to make them fans; by taking an active interest in what concerns. Where do they have questions? Is it about their pet? Do they need a floor installer, an accountant, attorney? What are their needs. My pricing now comes from how much value I can provide to them.
    Q2. If my clients are annoying me is that my problem or theirs? Moreoften than not the clients I want to raise my prices on have stuck with me in the dry season and have their own struggles and supporting them during their dry season reaps its own reward down the road. It is like a marriage. If you dont see it thru the difficult times then how can you enjoy the greatness and blessings of seeing it thru.

Speak Your Mind